Is digital the answer to all our prayers? No. Of course not. That would be world peace.
But, if you belive all that you read at the moment magazines and newspapers only have a few years left, no-one will be paid to write a thing, and if you don't have twitter account you don't exist. Please remember:
A computer cannot cut your hair
A website cannot fix your car
Social networking won't give you a cuddle after a bad day
It might seem like the whole world is online but it only seems like that.
Some of us go back to the old marketing drawing board. Just to check.
